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Generali and UNDP are building SME resilience in Asia

March 6, 2024

On March 6th in Kuala Lumpur, Generali reaffirmed its commitment to reducing the protection gap for vulnerable communities worldwide through access to insurance solutions and expanded its flagship SME EnterPRIZE project in Asia

Generali and the United Nations Development Programme (UNDP) brought together representatives from the Malaysian Ministry of Finance, Bank Negara Malaysia, the SME Association of Malaysia and the insurance and financial communities to present concrete solutions on how to boost small and medium-sized enterprises (SME) resilience against climate change and other risks.

Building on the partnership between Generali and UNDP’s Insurance and Risk Finance Facility, the event is part of a broader commitment to raise awareness, as well as to set the path for insurance to unlock security, sustainability, and greater resilience for SMEs in developing countries.

Generali is also expanding its flagship SME EnterPRIZE project in Asia, building on the engagement carried out over the past three years with thousands of SMEs from across Europe to celebrate and nurture a culture of sustainability.

The event featured:

Jaime Anchústegui Melgarejo, CEO International of Generali
, said: “The MSME community in Malaysia, Thailand and the broader Asia region are an indispensable part of the growth and development stories of these markets. However, they face very real and intensifying risks from climate change and other factors that are affecting business continuity and their ability to capture emerging opportunities. Insurance is at the heart of the solution for making SMEs and MSMEs more resilient and is the driving force behind Generali’s partnership with UNDP. Bringing SME EnterPRIZE to Asia, launching our SME Loss Prevention Framework and progressing our Insurance Innovation Challenge Fund are key milestones in our effort to support vulnerable businesses in Asia. I’m eager to continue our collaboration with UNDP and find new ways to make a lasting impact.”

Rob Leonardi, Regional Officer International – Asia, Generali, said: “MSMEs have long been a key driver of growth and innovation in Asia. Their contributions to the development of this region are indisputable, yet they are increasingly vulnerable to risks flowing from climate change, geopolitical tensions and market disruptions. Our partnership with UNDP recognises these challenges and is aimed at utilising insurance and risk finance solutions to increase coverage among MSMEs and boost their resilience. The various initiatives are all designed to meet businesses where they are in their journeys and ensure they have access to the solutions they need to thrive. I’m grateful for the hard work that has gone into this partnership so far, and I look forward to what more we can achieve together in the future.”

Lucia Silva, Generali Group Chief Sustainability Officer, said: “Promoting a culture of sustainability among SMEs and ensuring their financial resilience means supporting sustainable development and reducing the protection gap for vulnerable communities. This is why we have developed SME EnterPRIZE, our flagship initiative which supports SMEs in their transition to socially and environmentally sustainable business models. And today, it is with great pride that we see this project growing also in Asia, building on the engagement carried out with thousands of SMEs from across Europe over the past years. We firmly believe public-private partnerships and the direct involvement of SMEs themselves will be critical to achieve the goals that we share with UNDP: that is how we will remain on the right track to build a more inclusive and greener future, for people and the planet.”

Niloy Banerjee, Resident Representative, UNDP Malaysia said: “With SMEs making up 48.2% of national employment and 38.4% of GDP, the crucial role they play in the economic ecosystem is beyond doubt. Yet they remain most vulnerable to shocks, whether from natural disasters exacerbated by climate change, pandemics or other disruptions to the manufacturing or logistics continuum. We must rapidly support the building of resilience and staying power of SMEs against all foreseeable risks through holistic and innovative instruments and solutions. Insurance would be one of the most significant safety nets for SMEs.

Jan Kellett, Global and Corporate Lead on Insurance and Risk Finance, Head of the Insurance and Risk Finance Facility, UNDP, said: “In the ASEAN, where MSMEs make up 45% of regional GDP, their vulnerability to rapidly rising climate and other risks is not only a development challenge but an immense opportunity for public and private sectors to come to together and help businesses develop their capacity to understand and manage these risks.”

Building MSME Resilience in Southeast Asia

During the event, the “Building MSME Resilience in Southeast Asia” joint report was launched, focusing on selected value chains in Thailand and Malaysia. The report, which complements Generali’s SME EnterPRIZE White Paper, proposes an alternative approach to identifying the risks and needs of micro, small and medium-sized enterprises (MSMEs), developing risk management and insurance services, and delivering these solutions to the MSME community.

The SME Loss Prevention Framework

Generali and UNDP have also presented their SME Loss Prevention Framework, a digital tool leveraging the power of data to raise the readiness and awareness of SMEs to the risks facing vulnerable communities, starting in Malaysia with the flood risk.

Hosted on a user-friendly online platform, this framework will also be developed as a mobile app and can be spread to other countries in Asia and in the world. SMEs can find advice on how to protect their activities in the face of climate challenges and other risks, while ensuring the resilience of such an important segment for developing countries also against unpredictable events like natural catastrophes.

The Insurance Innovation Challenge Fund Malaysia

Following the launch of the “Insurance Innovation Challenge Fund” in September last year, which aims to incentivise the development of innovative insurance products and services in Malaysia, the event also showcased five innovative solutions for insurance to enhance SME resilience against climate and other risks.

In the upcoming months, finalists will be announced, of which two winners will be awarded up to US $40,000 each, along with technical assistance to support the development of their ideas and the opportunity to leverage Generali and UNDP’s global presence.

Discover more in the event’s recording available here.