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SME EnterPRIZE goes to Asia

February 21, 2024

On March 6th, follow the live streaming of Generali and UNDP’s event dedicated to building SME resilience in Asia

Generali is expanding its flagship SME EnterPRIZE project in Asia, building on the engagement carried out over the past three years with thousands of small and medium-sized enterprises (SMEs) from across Europe to celebrate and nurture a culture of sustainability.

On March 6th, Generali and UNDP, the United Nations Development Programme, will come together in Kuala Lumpur with representatives from the Malaysian Ministry of Finance, Bank Negara Malaysia, SME Corp, SME Association as well as the insurance and financial community to present concrete solutions on how to boost SME resilience against climate change and other risks.

The event will feature:

  • The presentation of a joint research report titled “Building MSME Resilience in Southeast Asia”, with a focus on Malaysia and Thailand, detailing key risks and alternative approaches to insurance for MSMEs
  • The launch of the SME Loss Prevention Framework, a digital tool offering advice to Malaysian SMEs on how to protect their activity in the face of climate challenges and other risks
  • The showcase of innovative solutions for SME protection in Malaysia in the framework of the Insurance Innovation Challenge Fund Malaysia

The event will start at 10:30 AM (GMT+8) and the live streaming will be available at the following link: